Website build from the approved design
We built the new site in WordPress from the approved design, matching it across every screen size.
US personal injury law · Website build and performance
Top Dog Law: a fast, mobile-first website for a national personal injury firm
The client
Top Dog Law is a national personal injury law firm operating across multiple markets.
The challenge
For a personal injury firm, the website is usually the first thing a potential client sees, often on a phone and often in a stressful moment. A slow or awkward page can send them to the next firm in the search results. The site had to look right, load fast on mobile and pass Google's Core Web Vitals.
What we did
Core Web Vitals audit and remediation
We measured loading speed, layout stability and responsiveness, then fixed the causes: images, scripts, caching and delivery through a CDN.
Performance carried through to launch
Speed wasn't left until the end. Performance checks ran through the whole build so the site launched fast rather than being fixed afterwards.
Technology
- WordPress
- PHP
- Core Web Vitals
- CDN
Why it matters
In competitive local search, speed affects both rankings and whether a visitor calls. Building performance in from the start costs less than fixing a slow site later.